A common science trend is to study the connection between obesity and the brain, in hopes of discovering neuroscience-based therapies and treatments to help people lose weight.
A new study has shown that people who are overweight or obese have a lower pleasure response to delicious foods like milkshakes, versus their normal-weight counterparts. Human and animal studies have shown that this is something that happens as a consequence of the weight gain, as it does not precede the weight gain but only starts to happen once the weight is on.You can read more details about the research here.
For someone who tries to stay fit and healthy but also loves to splurge on a decadent meal, this is a very interesting finding. It may be motivating for people to have the knowledge that the more weight they gain, the less pleasure they will derive from tasty food. Since I don’t want anything to stand in the way of my enjoyment of milkshakes and french fries and other delicious but calorie-rich foods, this is an excellent neuroscience-based reason to have them just once in awhile as a very special treat!