Evidence Matters

I had two recent experiences that had me wondering about the importance of evidence in marketing of products. The first experience was in the checkout line at the local grocery store.  There was a display of “Neuro” branded products, e.g., Neuro Gasm, Neuro Bliss, Neuro Sleep.  These products are bit of a mixture of science,…

Tinnitus: A Special Example of a Failure Mode for your Plastic Brain

Ed. Note: this article originally appeared on Dr. Merzenich’s blog On The Brain on June 13, 2009. Millions of individuals (2% of humankind) are plagued by continuous sounds generated in their skulls, not coming from the real world. Because these ringing or roaring sounds are inescapable and because they strongly influence emotional-control processes in the brain, they…

Get Down and Dirty for Brain Health

Caution, fellow urbanites: Your kids might not be getting enough quality dirt. It turns out that there’s organism commonly found in soil called Mycobacterium vaccae that might help cognitive health. In a recent study, mice exposed to this bacterium were significantly smarter and less anxiety-ridden than their bacteria-free friends. Dr. Dorothy Matthews presented these findings at the American Society of Microbiology…

Gentlemen: Start Your Engines! It’s Men’s Health Week

Every year, the week leading up to Father’s Day is designated as Men’s Health Week. According to their official website,  the purpose of Men’s Health Week is “to heighten the awareness of preventable health problems and encourage early detection and treatment of disease among men and boys.” So… what can YOU do? Here are some…

SharpBrains Innovation Awards and Posit Science Technology

I was excited to listen as Alvaro Fernandez presented the SharpBrain Brain Fitness Innovation Awards at the end of May.  Four out of the top 10 finalists used Posit Science technology, including Allstate whose effort with us was described as: … a “proof of concept” for what may turn out to be a significant effort by…

Liveblogging "HIV-Related Cognitive Decline: Can Brain Training Help?"

2:00 PM: We are wrapping up. Thank you to everyone who attended the webinar and followed along here. We will be posting a video of the webinar on our website next week. Special thanks to Dr. Rourke, Maggie Atkinson, and Greg Robinson for your contributions. In closing, Dr. Rourke recommends an article by Maggie in…